Note: The job is a remote job and is open to candidates in USA. Mars is a global leader in the pet care industry, and they are seeking a Senior Data & Analytics Product Manager to join their Global D&A Team. This role focuses on leading the evolution of marketing analytics products and bridging the gap between strategy and data science to deliver significant business value through innovative data solutions.
Responsibilities
- Continuously build a roadmap of highest-impact analytical product areas with a focus on value-generation for our Marketing function
- Understand current state process, pain points, user personas, and existing tooling to synthesize many different viewpoints of the problem that each analytical product addresses into a clearly defined vision
- Architect the backlog of Epics that iteratively address the problem using the agile framework
- Prioritize Epics into Product releases and advocate for resourcing to achieve analytical product goals
- Oversee a squad of technical resources (including data engineers, data scientists, contractors and/or vendors) that will be deployed to the Product through release execution
- Evaluate solution’s ability to solve the problem through adoption and other value creation indicators
Skills
- Bachelor's degree in Data Science, Statistics, Marketing Analytics, Business, Computer Science, or a related quantitative field
- 7+ years of progressive experience in data & analytics, with a focus on marketing analytics and media mix modeling within a complex, multi-channel environment
- Strong background in Marketing product delivery for Data & Analytics with a particular focus on Marketing Mix Management
- Expertise in the theory and application of modern Marketing Mix Modeling (MMM), including an understanding of its evolution from traditional time-series methods to contemporary causal and AI-based approaches (e.g., Bayesian methods, hierarchical models, agent-based models)
- Track record of customer-facing success and business acumen in working with teams to identify problems to solve, ideating on the art of the possible, and bringing possibilities to life
- Strength in business-to-science translation to enable partnering with business teams and technology teams in bringing analytics product ideas to life
- Strong analytics foundation, with experience in areas such as causal inference, advanced statistical modeling, and machine learning as they apply to marketing effectiveness
- Experience in delivery management of analytical products, or awareness of the drivers of complexity within delivery
- A Master's degree
Benefits
- Company bonus
- Variable pay
- Medical and dental benefits
- Participation in 401k plan
- Paid time off benefits
- Best-in-class learning and development support from day one, including access to our in-house Mars University
Company Overview
Mars is a manufacturer of pet food, confectionery, and other food products. It was founded in 1911, and is headquartered in Mclean, Virginia, USA, with a workforce of 10001+ employees. Its website is https://www.mars.com.Company H1B Sponsorship
Mars has a track record of offering H1B sponsorships, with 3 in 2025, 1 in 2024, 2 in 2023, 2 in 2022, 1 in 2021, 1 in 2020. Please note that this does not guarantee sponsorship for this specific role.