Note: The job is a remote job and is open to candidates in USA. LinkedIn is seeking experienced performance marketing analysts and channel measurement professionals for a project-based interview focused on their AI Marketplace. The role involves explaining workflows related to cross-channel performance reporting, attribution analysis, and providing actionable recommendations based on performance findings.
Responsibilities
- Assembling cross-channel performance data from platforms, analytics tools, CRM, and spreadsheets
- Reconciling platform-reported outcomes against the organisation’s source of truth
- Separating correlation from causation using incrementality, holdouts, or cautious analytical framing
- Turning performance findings into action recommendations for channel owners and executives
- Explaining workflows specifically within: cross-channel performance reporting, attribution analysis, anomaly investigation, benchmarking, and budget-recommendation workflows
Skills
- 6+ years in performance marketing analytics, channel analytics, paid media reporting, or growth analytics
- Direct, hands-on experience in cross-channel performance reporting, attribution analysis, anomaly investigation, benchmarking, and budget-recommendation workflows
- Experience making or influencing decisions related to data-source reconciliation, attribution interpretation, anomaly diagnosis, benchmark usage, audience tailoring, and action recommendations
- Familiarity with tools such as: Google Analytics, Adobe Analytics, Google Ads, Meta Ads, LinkedIn Ads, Tableau, Looker, Power BI, Supermetrics, Excel, SQL
- Strong ability to clearly explain workflows, decisions, and reasoning
- Experience owning or directly executing these workflows in a real production environment
- Experience working cross-functionally with HR, legal, payroll, finance, HRIS, business leaders, people managers, or compensation committee stakeholders as relevant to the workflow
Benefits
- Remote
- Selected participants will be paid for completing a recorded AI-led video interview
- Participants will control their own schedule
- May participate in other opportunities as they choose
Company Overview
LinkedIn is a professional networking site that allows users to create business connections, search for jobs, and find potential clients. It is a sub-organization of Microsoft. It was founded in 2003, and is headquartered in Sunnyvale, California, USA, with a workforce of 10001+ employees. Its website is https://www.linkedin.com.