APPLICATION INSTRUCTIONS: CURRENT PENN STATE EMPLOYEE (faculty, staff, technical service, or student), please login to Workday to complete the internal application process. Please do not apply here, apply internally through Workday. CURRENT PENN STATE STUDENT (not employed previously at the university) and seeking employment with Penn State, please login to Workday to complete the student application process. Please do not apply here, apply internally through Workday. If you are NOT a current employee or student, please click “Apply” and complete the application process for external applicants. Approval of remote and hybrid work is not guaranteed regardless of work location. For additional information on remote work at Penn State, see Notice to Out of State Applicants. JOB DESCRIPTION AND POSITION REQUIREMENTS The Office of the Senior Vice President for Research is seeking applicants for part-time job of Digital Brand and User Experience Specialist. Job duties to include: Conduct market and competitive analyses to evaluate the branding, positioning, and communications strategies of peer organizations competing for similar funding, partnerships, or market opportunities. Plan and facilitate discovery workshops with internal teams, communications staff, leadership, business development personnel, and other stakeholders to define core messaging, visual identity, strategic positioning, and brand values. Develop compelling written and visual content, including copywriting, graphic design, presentations, and branded communications materials that translate strategic concepts into cohesive brand assets. Design and prototype digital engagement experiences, including website concepts, social media strategies, and CRM-integrated communication workflows. Develop, launch, and maintain websites, ensuring content accuracy, accessibility, usability, and alignment with organizational goals. Monitor and analyze website traffic, engagement metrics, brand performance, and digital campaign effectiveness; recommend and implement iterative improvements to strengthen organizational visibility, stakeholder engagement, and partnership opportunities. Requirements, qualifications, and/or competencies: Experience in branding, communications, marketing, digital strategy, or related fields. Strong facilitation and stakeholder engagement skills with the ability to collaborate across multidisciplinary teams. Proficiency in copywriting, graphic design, website development, and content management systems. Familiarity with CRM platforms, social media management, and analytics tools. Strong written and verbal communication skills with the ability to translate complex ideas into clear, engaging content. Demonstrated ability to manage multiple projects and deliver high-quality work in collaborative environments. Schedule: 24 Hours per week on a flexible schedule BACKGROUND CHECKS/CLEARANCES Employment with the University will require successful completion of background check(s) in accordance with University policies. CAMPUS SECURITY CRIME STATISTICS Pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act and the Pennsylvania Act of 1988, Penn State publishes a combined Annual Security and Annual Fire Safety Report (ASR). The ASR includes crime statistics and institutional policies concerning campus security, such as those concerning alcohol and drug use, crime prevention, the reporting of crimes, sexual assault, and other matters. The ASR is available for review here. EEO IS THE LAW Penn State is an equal opportunity employer and is committed to providing employment opportunities to all qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. If you are unable to use our online application process due to an impairment or disability, please contact 814-865-1473. Penn State is committed to and accountable for advancing equity, respect, and belonging. We embrace individual uniqueness, as well as a culture of belonging that supports equity initiatives, leverages the educational and institutional benefits of inclusion in society, and provides opportunities for engagement intended to help all members of the community thrive. We value belonging as a core strength and an essential element of the university’s teaching, research, and service mission. Federal Contractors Labor Law Poster PA State Labor Law Poster Penn State Policies Copyright Information Hotlines There’s a reason Penn State consistently ranks among the top one percent of the world’s universities. Across 24 campuses, our 100,000 students and 40,000 faculty and staff know the real measure of success goes beyond the classroom – it’s the positive impact made on communities across the world. Our ideals stem from our origins as Pennsylvania’s sole land-grant institution, which allow us to continue to bring positive impact to humanity through our teaching, research, and engagement mission. And across the world is a community of Penn Staters – more than half a million strong – driven by that same spirit to serve our local and global communities. At Penn State, passion is met with collaboration in an environment that is rooted in shared pride for the accomplishments of our fellow students, faculty, staff, and alumni. Penn Staters cheer each other on to build a culture committed to service and engagement. Our University values represent our core ethical aspirations for all our daily activities and actions as students, faculty, staff, and volunteers at Penn State. Our values are as follows; Integrity, Respect, Responsibility, Discovery, Excellence, and Community. We Are Penn State. One Community. Impacting Many.
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