Shopify Custom Enterprise Developer & Designer with SEO, AEO, LLM, Analytics Tracking, and Affiliate Software Experience
We are looking for an experienced Shopify custom developer and designer to help improve, optimize, and expand a custom Shopify storefront for an established eCommerce brand.
This role is best suited for someone who is highly skilled in Shopify theme development, front-end design, technical SEO, analytics tracking, affiliate software implementation, and modern organic visibility across SEO, AEO, and LLM-driven discovery.
We need someone who can think like a developer, designer, strategist, analytics specialist, affiliate program implementation expert, and conversion optimizer.
_______________________About the Role_______________________
We are seeking a Shopify expert who can work on a custom Shopify site at an enterprise level. The ideal candidate should be comfortable improving site structure, performance, design, UX, technical SEO, schema, analytics tracking, affiliate tracking, content architecture, and conversion-focused page experiences.
You should understand how customers search and shop today across Google, AI search tools, answer engines, large language models, paid advertising platforms, affiliate channels, and traditional eCommerce channels. We want our site structured, designed, tracked, and written in a way that helps customers, search engines, advertising platforms, affiliate partners, and AI systems clearly understand our products, categories, brand authority, and value proposition.
_______________________Responsibilities_______________________
The right candidate will be able to help with:
Custom Shopify theme development and refinement
Shopify Liquid, HTML, CSS, JavaScript, and responsive front-end work
Improving website speed, Core Web Vitals, and technical performance
Designing clean, premium, conversion-focused product, collection, and landing pages
Improving mobile UX and customer purchase flow
Technical SEO improvements, including crawlability, URL structure, metadata, internal linking, redirects, and structured data
Schema markup for products, FAQs, reviews, breadcrumbs, organization, articles, and other relevant content types
AEO optimization for answer engines and featured-snippet-style visibility
LLM optimization so products and brand information are easy for AI tools to understand, summarize, and reference
Content structure recommendations for product pages, collection pages, blog content, FAQs, and buying guides
UX and CRO improvements to increase trust, clarity, and conversion rate
Analytics and tracking integrations, including Google Analytics 4, Google Tag Manager, Google Ads conversion tracking, Meta/Facebook Pixel, TikTok Pixel, Pinterest Tag, Microsoft Ads UET, heatmap/session recording tools, and other customer behavior or advertising tracking platforms
Troubleshooting tracking issues, duplicate events, missing events, attribution problems, and Shopify checkout/event tracking limitations
Implementing, testing, and validating eCommerce tracking events such as page views, product views, add to cart, initiate checkout, purchases, leads, and custom events
Affiliate software implementation, including UpPromote or similar Shopify affiliate/referral platforms
Setting up, testing, and troubleshooting affiliate tracking, referral links, discount codes, commission rules, ambassador/referral flows, and affiliate attribution
Ensuring affiliate tracking works correctly alongside Shopify checkout, analytics platforms, advertising pixels, and reporting tools
App review, cleanup, and integration recommendations
Shopify Plus or enterprise-level Shopify architecture guidance
Ongoing design/development support as needed
_______________________Required Experience_______________________
Please apply only if you have strong experience with:
Shopify custom theme development
Shopify Liquid
JavaScript, HTML, CSS, and responsive design
Building or improving custom Shopify product and collection pages
Technical SEO for eCommerce websites
Schema markup and structured data
Site speed optimization
UX/UI design for premium eCommerce brands
Conversion rate optimization
Google Search Console, GA4, and SEO auditing tools
Google Analytics 4, Google Tag Manager, Google Ads conversion tracking, Meta/Facebook Pixel, TikTok Pixel, Pinterest Tag, Microsoft Ads UET, or other analytics/tracking platforms
Shopify eCommerce event tracking, including product views, add to cart, checkout, purchase, lead, and custom events
Are comfortable working with an established brand that wants expert-level execution
Understand that strong design, accurate tracking, SEO, affiliate attribution, and conversion optimization all work together
_______________________Project Goals_______________________
Our goals include:
Improve the design, usability, and performance of our Shopify website
Increase organic visibility across Google, AI search, and answer engines
Improve product and category page structure
Strengthen technical SEO and schema markup
Make the site easier for both customers and AI/search systems to understand
Ensure analytics, advertising tags, affiliate tracking, and conversion events are accurate and properly configured
Improve reporting visibility so we can better understand customer behavior, attribution, marketing performance, and affiliate performance
Support affiliate, ambassador, influencer, or referral program implementation through UpPromote or a comparable Shopify affiliate platform
Increase conversion rate and reduce friction in the buying process
Build a cleaner, more scalable Shopify foundation for future growth
_______________________Deliverables May Include_______________________
Depending on your expertise and recommendations, deliverables may include:
Shopify site audit
Technical SEO audit
UX/CRO audit
Analytics and tracking audit
Affiliate tracking and affiliate software implementation audit
Theme code improvements
Custom Shopify sections/templates
Product page redesigns
Collection page improvements
Schema implementation
Site speed improvements
Internal linking recommendations
AI/AEO/LLM optimization recommendations
Landing page design and development
Google Analytics 4, Google Tag Manager, Google Ads, Meta Pixel, TikTok Pixel, Pinterest Tag,
Microsoft Ads UET, or other tracking integrations
Event tracking setup and validation
Diagnosing analytics and attribution issues across Shopify, ad platforms, affiliate platforms, and reporting tools
UpPromote or similar Shopify affiliate/referral software implementation
Affiliate tracking setup, discount code tracking, referral link testing, commission rule configuration, and attribution troubleshooting
Modern AI search visibility, including AEO and LLM optimization
_______________________Strong Plus_______________________
Additional experience that would be valuable:
Shopify Plus experience
Experience with custom furniture, home goods, luxury products, or made-to-order products
Experience improving large product catalogs
Experience with local SEO and national SEO
Experience writing or structuring content for AI search visibility
Experience with Klaviyo, Judge.me, Yotpo, Rebuy, Recharge, Searchanise, UpPromote, Refersion, LeadDyno, GoAffPro, or similar Shopify apps
Experience with headless Shopify or advanced Shopify architecture
Experience with accessibility and ADA-conscious design
Experience creating reusable Shopify sections and templates for internal teams
Experience setting up server-side tracking, enhanced conversions, conversion APIs, or advanced attribution tracking
Experience auditing analytics setups to ensure marketing data is accurate and actionable
Experience with heatmap tools, session recordings, funnel tracking, and user behavior analytics
Experience supporting affiliate, ambassador, influencer, referral, or partnership programs for eCommerce brands
_______________________Ideal Candidate_______________________
YOU ARE A GREAT FIT IF YOU:
Can work independently and make strategic recommendations
Understand both design quality and technical execution
Communicate clearly and professionally
Can explain tradeoffs without overcomplicating things
Think about the customer journey, not just the code
Care about site performance, search visibility, analytics accuracy, affiliate tracking accuracy, and conversion rate
Have examples of Shopify work you can share (PROVIDE 3 WORK SAMPLES)
UpPromote or similar Shopify affiliate/referral software setup, configuration, testing, and troubleshooting
Recommendations for improving attribution and reporting accuracy across analytics, advertising, and affiliate platforms
Documentation for completed work
_______________________To Apply_______________________
Please include the following in your application:
Examples of custom Shopify sites you have developed or improved
Examples of SEO or technical SEO results you have helped achieve
Your experience with schema, AEO, and AI/LLM search optimization
Your experience setting up, auditing, or troubleshooting analytics and advertising tracking for Shopify, including GA4, GTM, ad platform pixels/tags, conversion events, attribution, and eCommerce purchase tracking
Your experience implementing UpPromote or other Shopify affiliate/referral software, including tracking, commission rules, discount codes, referral links, and attribution troubleshooting
Your approach to improving a Shopify site’s design, performance, organic visibility, analytics accuracy, affiliate tracking accuracy, and conversion rate
Any Shopify Plus or enterprise-level Shopify experience
Your hourly rate or project-based pricing preference
Your availability and typical turnaround time
IMPORTANT_________________
Please start your proposal with the phrase or subject line, “SHOPIFY ENTERPRISE SEO / DEVELOPER,” so we know you read the full job description! Otherwise, your application WILL NOT be considered.
_______________________Preferred Engagement_______________________
We are open to either a fixed-price audit followed by ongoing implementation, or an hourly arrangement for the right expert.
We are looking for a long-term partner, not just a one-time task worker. The right person may become our go-to Shopify development, design, SEO, analytics tracking, affiliate software implementation, AI search optimization, and conversion optimization specialist.
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