Senior Regional Admissions Counselor

High Point University Senior Regional Admissions Counselor serves as a key member of the Undergraduate Admissions team in a remote capacity, responsible for developing and executing a strategic recruitment plan within an assigned geographic territory. This role focuses on identifying, engaging, and enrolling academically qualified students while representing the university’s mission and value. This position requires a high level of autonomy, relationship-building, and data-informed decision making to effectively manage a remote recruitment territory. The counselor will serve as the primary ambassador for the institution within their region, cultivating strong partnerships with students, families, and school counselors. Candidates must reside within Atlanta, Georgia.QUALIFICATIONS: Education Bachelor’s degree required Location Requirement The candidate must reside within the designated territory: Atlanta, GA Experience and Training 3–5 years of experience in college admissions, recruitment, or a related field  Experience in sales, counseling, or customer engagement strongly preferred  Valid driver license with good driving record; must be insurable Knowledge, Skills and Abilities Exceptional interpersonal and relationship-building skills  Strong written and verbal communication abilities  Ability to work independently in a remote environment while managing competing priorities  Ability and willingness to travel extensively Strategic thinking and data-driven decision-making skills  High level of organization and attention to detail  Proficiency in CRM systems and Microsoft Office Suite  Ability to maintain confidentiality and exercise sound judgment  Experience in counseling, sales or customer service with an entrepreneurial spirit is preferred ESSENTIAL FUNCTIONS:   Territory Management & Strategy: Develops and executes a comprehensive, data-driven recruitment strategy for the assigned region  Establishes and monitors goals related to inquiries, applications, campus visits, admits, and enrollments  Analyzes territory performance and adjust strategies to meet enrollment objectives  Student Recruitment & Engagement Builds meaningful relationships with prospective students and families through in person and virtual interactions  Clearly articulates the value of the university experience across all stages of the admissions funnel  Provides personalized guidance to prospective students throughout the admissions process  Ensures timely follow-up and consistent communication with all stakeholders  Partnerships Establishes and maintains strong relationships with high school and independent counselors  Identifies and prioritizes key schools and organizations to maximize recruitment impact  Coordinates counselor engagement opportunities, including campus visits and events  Application Management Evaluates applications and render admissions decisions in partnership with university leadership  Ensures alignment with institutional standards and enrollment goals  Travel & Events Travels extensively within the assigned region to attend college fairs, high school visits, recruitment events, and more. Approximately 6–10 weeks in fall and 3–4 weeks in spring, and travel as needed in the summer for territory events and programs Represents the university at on-campus events  Participates in travel to campus for training and collaboration, approximately 5-7 times per year Operations & CRM Management Utilizes CRM systems to manage communications, track engagement, and maintain accurate records  Team Collaboration Contributes to broader admissions initiatives, including active participation in committee work and cross-functional support  Fosters a collaborative and professional team environment  Night and weekend work is required. ACCOUNTABILITY: This role directly contributes to the university’s enrollment goals by driving recruitment efforts, enhancing brand presence in the assigned region, and ensuring a high-quality prospective student experience. For more information regarding this position, please contact Cecelia Granzin, Associate Director of Regional Admissions at [email protected]