Note: The job is a remote job and is open to candidates in USA. Publish Experts is a company that builds personal brands for creators and experts. They are looking for a Social Media Strategist who can build brands from scratch, run content strategies, and manage the creative process across platforms like TikTok, Instagram, and YouTube.
Responsibilities
- Build the brand from scratch
- Run the content strategy
- Come up with the ideas
- Handle the copy
- Direct the creator
- Stay on top of trends
- Run the pipeline
- Hire and manage editors
- Get it out the door
- Watch the numbers
- Make it better over time
Skills
- You have taste and you can prove it
- Point us to accounts you've grown or content you've made
- You don't post just to post
- You know what works and you can tell us why
- You've built or run organic for a personal brand before, ideally one you took from a small start
- You're an operator
- The clean look comes from a system you built, not from getting lucky
- You can hire and manage people without someone holding your hand
- You're fine owning a number and reporting on it
- You work fast
- If you've spent your career running someone else's playbook, this probably isn't for you
- We want the person who writes the playbook
- You've worked in the info or education space
- You've grown an account from scratch
- You can write copy or you know direct response
- You're comfortable with the tools that keep a content team organized
Company Overview
An expert's knowledge is their life's work. But for most, that knowledge is trapped. It was founded in undefined, and is headquartered in Toronto, Ontario, CA, with a workforce of 11-50 employees. Its website is https://www.publishexperts.com.