Note: The job is a remote job and is open to candidates in USA. PlayOn Sports is the largest platform for high school sports in the US, reaching millions of fans, parents, coaches, and student athletes. The Senior Product Manager, Engagement role is responsible for owning the engagement and retention experience across NFHS Network web and apps, partnering with engineers and designers to deliver high-quality experiences, and driving measurable business outcomes such as subscriber retention and viewer engagement.
Responsibilities
- Own the engagement and retention experience end-to-end across all NFHS Network web and apps
- Partner with a team of engineers and a senior product designer to deliver high-quality, reliable experiences across web, mobile, and CTV
- Drive measurable business outcomes such as subscriber retention, viewer engagement, NPS, and app store ratings
- Utilize our video in new and innovative ways to create value for athletes and their families
- Elevate the in-product experience to delight and retain subscribers
- Balance customer needs, business impact, and technical tradeoffs in product decisions
- Develop clear, data-backed business cases and influence executive stakeholders
- Partner closely with growth and marketing teams to drive adoption and usage, not just feature delivery
- Own engagement and retention as measurable disciplines - define the bar, instrument it, and connect the work to retention impact
- Lead the roadmap for engagement features across NFHS Network web and apps, balancing quick wins against durable bets
- Explore and ship new ways to use our video that create value for athletes and their families, from concept and prototype through launch and iteration
- Run a steady cadence of experiments, using device and browser segmentation to learn fast and decide with data
- Build and defend business cases for new investments, grounded in subscriber economics
- Partner with growth and marketing on go-to-market for every major launch - adoption metrics are part of the plan from day one, not an afterthought
- Prototype and pressure-test ideas before committing engineering cycles - you ship rough working versions, not just specs
- Represent the engagement product in leadership conversations with fluency in both the customer and financial dimensions
Skills
- 5+ years in product roles, ideally shipping consumer experiences across platforms (web, mobile apps, CTV)
- A track record of outcome-oriented, strategic product decisions made from customer feedback and data, plus the ability to set strategy, communicate it to executives, and follow through on outcomes
- Experience in B2C subscription or consumer businesses where retention and activation are first-class metrics
- You build your own models and analyses. You don't wait for a data team to tell you what's working
- Experience in environments where speed matters and perfect is the enemy of shipped
- Comfortable using AI tools to accelerate your workflow - from building prototypes and running analyses to pressure-testing ideas - and willing to question whether traditional PM artifacts like PRDs are the best way to drive outcomes
- Sports and/or streaming experience
- Experience with CTV / connected-device apps
Benefits
- Multiple medical insurance plans to choose from
- Dental, vision life and disability insurance
- Employee Emergency Fund
- Company equity (stock options)
- Open PTO policy
- 401K plan with company match
- Hybrid/flexible work environment
- *Note: Must be a full-time employee to participate in the company’s employee health benefit plan. Part-time employees and interns are not eligible to participate.*
Company Overview
PlayOn is the all-in-one fan engagement platform for schools. It was founded in 2008, and is headquartered in Atlanta, Georgia, USA, with a workforce of 201-500 employees. Its website is https://www.playonsports.com/.