Note: The job is a remote job and is open to candidates in USA. Clay is a company dedicated to helping organizations turn growth ideas into reality through creativity and innovation. They are seeking a Partner Marketing professional for their Data Marketplace to build and scale marketing programs that enhance relationships with data providers, focusing on joint campaigns and partner enablement resources.
Responsibilities
- Develop and execute joint marketing campaigns with data partners—webinars, content collaborations, product launches, marketplace promotions
- Create partner messaging frameworks and positioning that articulate the joint value of Clay + partner data
- Coordinate partner participation in Clay marketing moments (product launches, events, seasonal campaigns)
- Build self-serve co-marketing toolkits: one-pagers, case study templates, social copy, listing assets
- Create and maintain partner-facing resources that help partners position and promote Clay to their audiences
- Develop internal enablement materials so Clay's GTM teams understand our data partners and can speak to their value
- Own the partner communications calendar: newsletters, product updates, co-marketing opportunities
- Design tiered engagement programs that match investment to partner potential (high-touch for top partners, programmatic for the long tail)
- Track partner marketing engagement and program performance; iterate based on results
- Partner closely with Product Marketing on positioning and competitive messaging
- Work with the Data Partnerships team on partner prioritization and relationship context
- Coordinate with Events, Content, and Demand Gen on partner integration into broader marketing initiatives
Skills
- 4-6 years in partner marketing, field marketing, or integrated campaigns—ideally at a B2B SaaS company with a partner ecosystem
- Experience building scalable marketing programs across multiple partners (not just 1:1 bespoke campaigns)
- Strong content and copywriting skills: you can write a compelling partner email, a crisp one-pager, and a webinar abstract
- Project management chops: you can keep multiple campaigns and partners moving simultaneously
- Comfort with ambiguity and building from scratch—this is a new function and you'll be defining the playbook
- Experience in data partnerships, marketplaces, or API/developer ecosystems
Benefits
- All employees can work for free with world-class coaches who specialize in creativity, management, and more.
Company Overview
Clay is an AI-driven sales and marketing company that equips growth and sales teams with customer data and automated workflows. It was founded in 2017, and is headquartered in New York, New York, USA, with a workforce of 201-500 employees. Its website is https://clay.com.Company H1B Sponsorship
Clay has a track record of offering H1B sponsorships, with 10 in 2025, 5 in 2024, 2 in 2023, 1 in 2020. Please note that this does not guarantee sponsorship for this specific role.