Note: The job is a remote job and is open to candidates in USA. Health-E Commerce is a company that simplifies consumer-directed health plans by providing guaranteed eligible products and services. They are seeking a Marketing Manager to support the execution of B2B2C and B2B marketing campaigns, primarily focusing on HSA Store®, responsible for building and executing marketing campaigns that engage consumers through partner channels.
Responsibilities
- Create and execute marketing campaigns for HSA Store® that reach consumers through partner channels and benefit platforms
- Develop campaign messaging and marketing assets including email campaigns, landing pages, digital banners, and educational content
- Coordinate campaign launches with internal teams including creative, ecommerce, and analytics
- Ensure campaigns align with brand messaging and business goals
- Support the creation of marketing campaigns that promote HSA Store® to partner organizations and benefit platforms
- Develop messaging and materials that help partners communicate the value of HSA Store® to their member base
- Assist with campaign planning and execution for partner-driven marketing initiatives
- Develop marketing assets that partners can use within their benefit portals and member communications
- Create co-branded marketing materials including banners, landing pages, and email templates
- Maintain a library of approved partner marketing assets and templates
- Serve as the go-to point of contact between the Marketing and Sales teams, cultivating and managing relationships with internal stakeholders and external partners
- Track campaign performance and analyze results across key metrics including engagement, conversion, and revenue impact
- Work with analytics and marketing teams to identify opportunities for improvement
- Support test and learn initiatives that improve campaign performance over time
- Work closely with creative, ecommerce, growth marketing, and partner teams to bring campaigns to market efficiently
- Coordinate marketing requests and ensure campaigns are delivered on schedule
- Communicate campaign timelines, requirements, and updates to internal stakeholders
Skills
- Bachelor's degree in Marketing, Business, Communications, or equivalent experience in a related field
- Minimum of 3 to 5 years of experience executing integrated marketing campaigns, ideally in ecommerce, digital marketing, or consumer brands
- Experience developing marketing assets including email campaigns, landing pages, and digital content
- Strong understanding of digital marketing and campaign execution
- Experience working with marketing automation tools and analytics platforms
- Ability to manage multiple projects and deadlines in a fast-paced environment
- Strong collaboration skills and ability to work cross functionally with creative, ecommerce, and marketing teams
- Strong written and verbal communication skills
- A proactive mindset with the ability to execute campaigns and bring ideas to market efficiently
Benefits
- Discretionary Annual Bonus Eligibility: Up to 15%
- Medical, Dental, Vision, and 401K with a company match
- Dependent Care, FSA & HSA accounts
- Paid Parental & Bonding Leave
- Flexible PTO & office closure on all major holidays
- Monthly wellness & internet reimbursements
- Professional development including certification support & leadership coaching
- Mental Health resources
- 100% remote within the United States
Company Overview