Note: The job is a remote job and is open to candidates in USA. BioRender is on a mission to transform science communication, making knowledge open and easily understandable. They are seeking a Lead, Product Marketing Manager to spearhead enterprise positioning and messaging, enabling sales and customer-facing teams with essential insights and tools to succeed in complex environments.
Responsibilities
- Develop and own enterprise messaging and positioning that resonates with technical, scientific, and non-technical buyers alike
- Partner closely with Sales, Customer Success, and Product to deeply understand our users, translate insights into compelling product narratives, and support the sales process for high value enterprise deals
- Lead sales enablement strategy: create content, training, and collateral to empower the GTM team with tools to drive adoption and revenue
- Launch new enterprise features and offerings with full-funnel campaigns tailored to our largest customer segments
- Analyze market trends, competitive landscape, and customer behavior to refine strategy and drive differentiation
- Serve as the voice of the enterprise customer within BioRender, ensuring we build the right solutions and communicate them effectively
Skills
- 5+ years of product marketing experience in SaaS, with a strong track record in PLG and Enterprise sales motions
- Clear track record of developing messaging that resonates with enterprise buyers and complex user ecosystems
- Deep understanding of sales enablement: how to equip GTM teams with the tools and messaging they need and partner with Sales to close deals
- Excellent communication and storytelling skills with a knack for translating complex ideas into compelling narratives
- Strong analytical skills; you're data-driven and know how to back your recommendations with evidence
- Highly cross-functional and collaborative; you work well across Product, Sales, and Customer Success teams
Benefits
- We’re remote-first with team members across Canada and the U.S., offering you the flexibility to work from anywhere.
Company Overview
BioRender develops a science visualization platform for the pharmaceutical and life sciences industries. It was founded in 2017, and is headquartered in Toronto, Ontario, CAN, with a workforce of 201-500 employees. Its website is https://www.biorender.com.