Note: The job is a remote job and is open to candidates in USA. Publitas.com is a company that transforms static PDFs into interactive digital content experiences. They are seeking a Growth Marketing Manager to drive consumer traffic growth across their portals, focusing on optimizing various channels and building scalable marketing strategies.
Responsibilities
- Own consumer traffic growth across our portals end to end
- Protect and grow our largest market (Benelux)
- Build a repeatable acquisition playbook to scale our newer Promozilla portals
- Own every lever that moves consumers to our portals — organic/SEO, social, affiliates and partnerships, paid, and lifecycle/retention
- Achieve full campaign continuity with zero disruption to active Benelux flows
- Audit traffic sources across the portal network
- Establish a clear baseline of what drives volume in each live market
- Identify the highest-yield channel per market and the friction points capping growth
- Ship first round of experiments across organic, paid, social, partnerships, or lifecycle with early measurable lift
- Ensure highest-leverage channels are running predictably in Benelux
- Draft and align a scalable acquisition playbook to roll out to the nascent Promozilla markets
Skills
- Multi-Channel Traffic Mastery: A proven track record driving consumer traffic at scale across the full mix — organic/SEO (including programmatic/technical SEO), paid social and search, affiliates and partnerships, and lifecycle/retention. You understand B2C shopper psychology and how audiences hunt for promotions
- High-Volume B2C / Platform Background: Experience in app-first consumer marketplaces, coupon/deal platforms, news/media publishers, or large-scale e-commerce/affiliate networks
- Programmatic & Multi-Market Scaling: You've scaled traffic across many markets or properties and understand how to standardize a playbook and localize it efficiently — rather than rebuilding from scratch per market
- AI-First Execution: A demonstrable track record of using generative AI and automation to scale campaign copy and localization, build programmatic reporting loops, and trigger automated workflows. We are not looking for 'AI-curious' — we look for people already using AI to do better work, with tangible impact to show
- Flawless Professional English: You collaborate with the global Publitas team in English; your written communication must be exceptional for an async-first team
- Dutch — strong plus
Benefits
- True Remote Autonomy: We work 80% asynchronously using Notion and Slack. We don't monitor your screen or count your hours—we trust you to own your delivery targets and manage your day.
- Global Team Retreats: Working remotely shouldn't mean working isolated. We gather the entire company in inspiring cities across the globe once a year to connect, strategize, and celebrate in person.
- Premium Workspace & Gear: A top-tier MacBook, high-end remote work accessories, and co-working allowance if you prefer an office environment.
- Personal Growth Budget: A monthly wellness allowance, an education/course budget to sharpen your SaaS skills, and free access to Kindle and Audible books.
- Time Off: 25 days of paid vacation plus your local national holidays.
Company Overview