Note: The job is a remote job and is open to candidates in USA. WCG is a company that provides clinical solutions to enhance the efficiency of clinical trials. They are seeking a Content Manager who will develop and execute high-quality thought leadership and marketing content, focusing on content production and strategic storytelling in the clinical research ecosystem.
Responsibilities
- Content Development & Production
- Write, edit, and produce a wide range of content including articles, white papers, blogs, reports, presentations, multimedia, and scripts
- Apply SEO and Answer Engine Optimization (AEO) best practices in content development
- Interview subject matter experts and executives to gather insights and translate them into compelling narratives
- Ensure clarity, accuracy, and consistency across all content
- Manage multiple content projects simultaneously to meet deadlines and business priorities
- Adapt and repurpose content into multi-channel formats (blogs, email, social, video, webinar assets) to support campaign activation
- Support the end-to-end content lifecycle from concept through publication, promotion, and post-launch optimization
- Support development and execution of the editorial calendar in alignment with broader content priorities
- Review and refine content to ensure it meets WCG standards for quality, voice, and effectiveness
- Collaborate with internal stakeholders to align content with marketing initiatives and campaigns
- Support execution of structured content frameworks (e.g., hub-and-spoke models) to drive consistency, discoverability, and strategic alignment
- Conduct research, interviews, and analysis to inform content development
- Contribute content ideas informed by SEO and AEO insights, competitor analysis, and emerging industry trends
- Support development of research-driven content such as surveys, reports, and benchmarking initiatives
- Partner with subject matter experts to develop insights and surface compelling perspectives
- Draft and refine content that reflects executive voice and thought leadership positioning
- Prepare supporting materials such as talking points, presentations, and scripts
- Develop abstracts, scripts, and supporting content for webinars and industry events
- Support and moderate webinars, panels, or discussion forums, as needed
- Support alignment of event participation and speaking opportunities with thought leadership content and campaign priorities
- Partner closely with Marketing, Communications, Demand Generation, and Product teams to ensure alignment and support promotion across channels
- Provide input on content strategy, editorial direction, and content effectiveness
- Incorporate feedback and performance data to continuously improve content quality and impact
- Other duties as assigned by supervisor. These may, on occasion, be unrelated to the position described here
Skills
- Bachelor's degree required
- 5+ years of experience in content development, journalism, marketing, or related field
- Exceptional writing and editing skills across multiple formats
- Strong interviewing skills with the ability to engage and extract insights from subject matter experts and executives
- Ability to translate complex topics into clear, accessible, and compelling narratives
- Experience with SEO/AEO and content optimization best practices
- Strong organizational skills with the ability to manage multiple priorities and deadlines
- Demonstrated ability to think critically about content effectiveness and contribute ideas to improve outcomes
- Demonstrated ability to take initiative and move work forward independently while collaborating effectively with stakeholders
- Strong editorial judgment with the ability to balance speed, quality, and business impact
- Life sciences or scientific regulatory experience preferred
- Multimedia content development experience a plus
Benefits
- Comprehensive Benefits package - Health, Dental, Vision, Life Disability, 401k with match, and flexible spending accounts
- Employee Assistance Programs and additional work/life resources
- Referral Bonuses and Tuition Reimbursement
- Flexible PTO
- Volunteer Time Off to benefit the community
- Opportunities for career development with on-the-job training, certification assistance and continuing education reimbursement
Company Overview
WCG is a true partner to research sponsors, CROs, sites and participants in navigating the clinical research journey. It was founded in 2012, and is headquartered in Cary, North Carolina, US, with a workforce of 1001-5000 employees. Its website is https://www.wcgclinical.com/.