Note: The job is a remote job and is open to candidates in USA. Foot Locker is a leading brand in the sports retail industry, seeking an Associate Manager for their Retail Media Network. This role involves driving the growth of their retail media business by planning, executing, and optimizing media programs across various channels to enhance customer experiences and support brand partnerships.
Responsibilities
- Support the development and execution of Foot Locker’s Retail Media Network strategy across onsite, offsite, and in-store channels
- Manage campaign planning, trafficking, and execution across digital platforms (e.g., website, app, email, paid media)
- Collaborate with internal stakeholders to align media programs with merchandising priorities and product launches
- Serve as a day-to-day contact for brand partners and internal sales teams
- Translate partner objectives into effective media plans that drive measurable results
- Support pitch development, media planning decks, and post-campaign reporting
- Monitor campaign performance and optimize against KPIs such as ROAS, CTR, conversion rate, and revenue
- Analyze campaign data and provide actionable insights and recommendations
- Partner with analytics teams to enhance measurement frameworks and attribution models
- Work closely with e-commerce, marketing, merchandising, and data teams to ensure seamless execution
- Coordinate with external vendors and platform partners (e.g., ad tech, DSPs, retail media platforms)
- Help define best practices, processes, and scalable solutions for the Retail Media Network
- Assist in building workflows, tools, and documentation to support the scaling of the media business
- Ensure campaigns are delivered on time, within budget, and meet quality standards
- Support billing, reconciliation, and revenue tracking processes
Skills
- 3+ years of experience in digital media, retail media, e-commerce, or marketing
- Strong understanding of digital advertising channels (onsite, programmatic, paid social, search)
- Analytical mindset with proficiency in Excel and familiarity with analytics tools (e.g., Google Analytics, Adobe Analytics)
- Excellent communication and stakeholder management skills
- Ability to manage multiple projects in a fast-paced environment
- Experience with retail media networks, marketplaces, or agency environments
Benefits
- Employee Discount
- Paid Time Off
- Paid Paternal Leave
- Medical | Dental | Vision Coverage
- 401(k) | Roth 401(k)
- Stock Purchase Plan
- Life Insurance
- Flexible Spending Account
- Opportunities for Advancement
- Tuition Reimbursement for Qualified Courses
- Strong Company Culture
- Employee Resource Groups
Company Overview