Summary
Luxury Travel Content Creator & SEO/SNS Specialist for Switzerland × Japan Concierge Brand
Job Description
I am looking for a creative and reliable content creator / SEO and social media specialist to help build the online presence of my boutique luxury travel concierge.
Company focuses on private, quiet luxury travel between Switzerland and Japan, especially curated experiences for clients who value elegance, wellness, culture, privacy, and refined service.
The ideal person must understand or be genuinely interested in:
Luxury travel
Quiet luxury
Japan travel and local hidden places
Ryokans, onsen, wellness retreats, boutique hotels
High-end travel clients
Instagram and YouTube content creation
SEO and SNS optimization
This is not mass tourism content. I need someone who can create elegant, calm, premium content that feels trustworthy and beautiful.
Main Responsibilities
You will help with:
Instagram content planning and creation
YouTube Shorts / video content ideas
Captions for Instagram, YouTube, and possibly LinkedIn
SEO keyword research for luxury travel, Japan travel, Switzerland travel, and wellness tourism
SNS profile optimization
Hashtag strategy
Content calendar creation
Researching quiet luxury hotels, ryokans, retreats, restaurants, and local experiences in Japan
Creating post ideas for Swiss clients interested in Japan
Creating post ideas for Japanese clients interested in Switzerland
Helping develop the brand voice of Lynvé online
Content Themes
Examples of content topics:
Quiet luxury travel in Japan
Best ryokans near Tokyo
Hidden luxury places in Hakone, Nikko, Izu, Karuizawa, Kamakura
Wellness and longevity travel in Japan
Onsen retreats and forest bathing
Switzerland luxury travel for Japanese clients
Swiss wellness hotels, lakes, mountains, and private experiences
Cultural travel etiquette between Japan and Switzerland
Private concierge travel planning
Required Skills
Please apply only if you have experience or strong interest in:
Instagram content creation
YouTube Shorts or Reels
SEO writing or keyword research
Luxury travel or boutique travel content
Japan travel knowledge
Canva or similar design tools
Researching hotels, destinations, and experiences
Writing elegant captions in English
Japanese language ability is a strong plus, but not required if you can research Japan deeply and accurately.
Preferred Qualities
I am looking for someone who is:
Detail-oriented
Elegant in writing style
Good at research
Visually sensitive
Independent and proactive
Interested in luxury hospitality
Able to understand a premium brand tone
Not using generic AI-style content without editing
Brand Style
The content should feel:
Calm
Elegant
Premium
Trustworthy
Minimal
Warm
Culturally respectful
Sophisticated but not arrogant
Keywords that describe the brand:
Quiet luxury · Japan · Switzerland · wellness · longevity · private concierge · ryokan · onsen · alpine elegance · refined travel
Deliverables Needed
For the first project, I would like help with:
Instagram bio optimization
Instagram content calendar for 30 days
10 Instagram post ideas
10 Reels / YouTube Shorts ideas
SEO keyword list for Lynvé
Hashtag strategy
3 sample captions in Lynvé brand voice
After the first project, this can become ongoing monthly work.
Budget
Please send your offer for either:
Fixed price for the first setup project
or
Hourly rate for ongoing support
Please also include examples of your previous work, especially related to travel, luxury, wellness, hotels, Japan, or lifestyle brands.
Questions for Applicants
Please answer these questions when applying:
Do you have experience creating content for luxury travel, wellness, hotels, or lifestyle brands?
What does “quiet luxury” mean to you?
Do you know any quiet luxury destinations, ryokans, or wellness areas near Tokyo?
Can you create content for both Instagram and YouTube Shorts?
Can you help with SEO keywords and hashtag strategy?