Freelance Social Media Marketer (Book Launch Campaign)

Requirements RESPONSIBILITIES • Manage and execute day-to-day social media marketing activities across key platforms • Create, schedule, and publish engaging content to support book promotion campaigns • Support awareness and attendance for book launches, signings, and promotional events • Coordinate closely with the client team on campaign messaging and timelines. • Engage with online audiences and help build community visibility around the book. • Collaborate with PR and event stakeholders to align promotional efforts. • Identify opportunities to grow reach and engagement organically. • Track campaign performance and provide recommendations where needed. Requirements • Experience in social media marketing, digital marketing, or content marketing. • Strong understanding of Instagram, Facebook, TikTok, X, and other social platforms. • Experience supporting launches, media campaigns, entertainment, publishing, or lifestyle brands is preferred. • Excellent communication and organisational skills. • Comfortable working independently in a freelance environment • Familiarity with Canva, scheduling tools, and light content editing is a plus. Preferred Background • Experience working with authors, creators, publishers, events, or media campaigns. • Strong copywriting and audience engagement skills • U.S.-based candidates preferred