Remote - NYC preferred. Also open to US remote.
Tasks
Own growth end-to-end: acquisition, activation, retention, referral, reactivation, and reactivation-after-that
Build the lifecycle program from scratch — missions, leaderboards, deposit and wager-based progression, VIP, win-back, and the stuff iGaming has known for twenty years and most crypto products still ignore
Run promo and bonus mechanics with a real understanding of the economics — abuse vectors, churn curves, and how to design offers that don't get arbitraged into oblivion on day two
Design and run the referral program: structure, recruit, attribute, and kill underperformers fast
Own the growth dashboard end-to-end: events, cohorts, retention curves, LTV, CAC, payback, and the unglamorous data work that tells you what's actually happening
Run a high cadence of experiments — small bets, fast feedback, kill what doesn't work
Work directly with the founders on positioning, product surfaces that drive growth, and the line where marketing ends and product begins
Requirements
What we're looking for
Direct iGaming, sportsbook, casino, or prediction-market experience on the operator side. You understand bonus abuse, churn, GGR vs NGR, hold percentage, and what actually makes a wagering product sticky
Proven track record designing and running referral programs in crypto, gambling, or both — structuring deals, attributing properly, and cutting partners that don't perform or that get arbitraged
Strong lifecycle and CRM skills — designing sequences, missions, bonus drops, retention loops, and reactivation campaigns
Comfort with raw event data. You pull your own cohorts. You don't wait for an analyst
Strong written voice in the right register, with the ability to ghostwrite for founders and brand accounts without it sounding off
High output, fast feedback loops, and a willingness to ship campaigns and kill them quickly without ego
Comfort working in a small, async-first, docs-heavy startup with very little hand-holding
Bonus points
Direct experience at a crypto-native wagering product
Existing referral and operator relationships in crypto or gambling you can bring with you on day one
Solana ecosystem fluency and existing relationships in that orbit
Comfort with on-chain attribution and wallet-level analytics
Benefits
Who tends to do well here
Operators who treat growth as a portfolio of small bets, not big launches
People who write fast, in the right voice, without committee
People who are comfortable with degen audiences and degen UX
People who have run acquisition where every dollar is tracked back to a wager
Engineers-of-marketing — people who instrument first and opine second
People with strong opinions who can defend tradeoffs clearly
Who usually won't like this role
Brand marketers
Anyone whose growth experience is mostly Google and Meta paid social
People who need a creative team, an analytics team, and an ops team in place before they can move
Anyone uncomfortable working on a gambling-adjacent product
Anyone who needs a pre-built playbook
Why this role is interesting
You'll own growth at a prediction-market product from day zero, with full surface area
You'll have direct influence on the product, not just the funnel — the line between growth and product barely exists here
You'll have real budget and real authority to deploy it
You'll work directly with the founders on positioning and architecture while it still matters
You'll get equity and the chance to help build one of the most interesting companies in prediction markets from an early stage
Compensation & Package
competitive salary + equity