Hi,
I’m looking for an experienced copywriter specialised in high-converting email marketing for the short-term rental / property management industry.
We manage premium holiday rentals across the Algarve through [Universe Holidays](https://universeholidays.pt?utm_source=chatgpt.com) and we already have a large database of property owners with active short-term rental licences (we already have their names and email addresses).
The objective is to create:
• Cold email sequences
• Warm follow-up emails
• Pain-point driven emails focused on poor management, low revenue, bad guest experience, lack of communication, and operational stress for owners
• High-converting CTAs leading to our landing page
The emails must feel premium, trustworthy and sophisticated — aimed mainly at:
• Portuguese property owners (around 70%)
• International owners in the Algarve (around 30%)
Important:
• We are not looking for generic AI-style copy
• We want psychologically strong copy focused on conversions and lead generation
• Experience in real estate, Airbnb/property management, hospitality or luxury services is highly preferred
• Understanding of direct response marketing is a big plus
Industry references for tone/positioning:
• [HostnFly](https://hostnfly.com?utm_source=chatgpt.com)
• [Houst](https://www.houst.com?utm_source=chatgpt.com)
• [The UpperKey](https://www.theupperkey.com?utm_source=chatgpt.com)
Initial scope:
• 2 to 6 emails
• Potential long-term collaboration for:
• Landing pages
• Website copy
• Letters
• Owner presentations
• Funnel optimisation
Please send:
• Relevant portfolio/examples
• Experience with conversion-focused email campaigns
• Estimated pricing
• Expected turnaround time
Looking for someone results-oriented and easy to work with long term.
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