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Posted May 17, 2026

**Director of Sales, Circle-K/Central-West – Driving Business Growth and Partnership Excellence at arenaflex**

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**Job Summary:** Join arenaflex, a dynamic and innovative company, as we continue to revolutionize the beverage industry. We are seeking an experienced and results-driven Director of Sales, Circle-K/Central-West to lead our cross-functional team in delivering exceptional business results across assigned customers. As a key leader within arenaflex, you will be responsible for strategic planning, customer development, system leadership, and cross-functional communication and collaboration. If you have a passion for building brands, driving business growth, and leading high-performing teams, we encourage you to apply for this exciting opportunity. **About arenaflex:** arenaflex is a leading beverage company that offers a wide range of iconic and innovative brands, including Coca-Cola, Simply, Fairlife, and Topo Chico. Our company is committed to refreshing the world and making a difference, and we strive to create a culture that is grounded in our purpose. We believe in taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what's possible, and believe in continuous learning to improve our business and ourselves. **Responsibilities:** As a Director of Sales, Circle-K/Central-West, you will be responsible for leading a cross-functional team to deliver business results across assigned customers. Your key responsibilities will include: * **Customer Development:** + Strategic leader responsible for the oversight of the Circle-K HQ customer relationship on behalf of arenaflex. + Deliver results through the management of four (4) regional sales account executives, who lead various large/small regional CR chains across the West and Central United States. + Drive processes and execution of annual plans across assigned customers and bottlers. Delivery of key business and financial metrics, including topline results (Revenue, volume, Share) and key financial metrics (trade spend and T&E budgets), will be required. + Partner with Sr. Management and cross-functional team members to build Annual Plans to achieve both short-term and long-term business objectives. + Lead annual negotiations ensuring an optimized partnership agreement is in place that supports overall organizational priorities. + Collaborative leader of a cross-functional team responsible for the development and implementation of overall customer selling stories, while providing key insights to deliver all key execution metrics (Assortment, Shelving, Pricing, Merchandising, and Innovation). * **System Leadership:** + Participate in all system routines as needed (CCLT, Customer core Teams) to provide customer updates, including annual plan targets and elements, and on-going customer performance updates and action plans to deliver annual plans. + Work closely with arenaflex sales teams to maximize mutual goals, results, and execution. + Build and leverage relationships with both arenaflex teams and Bottlers and Legacy distributors to ensure alignment and focus on delivering key customer objectives. * **Cross-Functional Communication and Collaboration:** + Provides on-going updates on customer plan results and opportunities to arenaflex management. + Participate in key cross-functional routines to provide on-going plan updates and ensure flawless execution of customer programs and initiatives. + Provide customer input to annual plans, including all Marketing, Commercial, and Innovation plans. * **Organizational Development:** + Fully leverage all cross-functional resources to deliver best-in-class capabilities to customers, including selling stories, consumer and customer marketing, and insights, and revenue growth management plans. + Coach and mentor team providing subject matter expertise on customer needs, ensuring the team is supported and the required resources are in place to support overall business priorities. + Manage to annual T&E budget for department, ensuring alignment with internal financial objectives. **Requirements:** To be successful in this role, you will need to possess the following qualifications and skills: * **Education:** Bachelor's degree required * **Experience:** 8+ years direct sales experience in CPG and hold a track record of successfully selling into multiple national and regional channel customers required * **Leadership:** Previous experience managing people/teams preferred (not required) * **Skills:** Self-motivated and highly organized with a strong desire to produce results with an entrepreneurial spirit to succeed * **Analytical Skills:** Ability to quickly assess the needs of the business, develop an action plan, and manage the required change * **Communication:** Effective intermingle with a wide variety of business professionals is essential * **Computer Skills:** Solid computer skills in Outlook, PowerPoint, Excel, and Word, and a strong understanding and analytical skills in understanding of Nielsen/IRI syndicated data * **Travel:** Position requires substantial travel (+50%) * **Driver's License:** Must hold and maintain a valid driver's license and be able to drive long distances * **Motor Vehicle Records:** Must satisfy Company standards per Driving Policy **What We Can Offer:** As a Director of Sales, Circle-K/Central-West at arenaflex, you will have the opportunity to work with a dynamic and innovative company that is committed to refreshing the world and making a difference. We offer a wide range of benefits, including: * **Iconic & Innovative Brands:** Our portfolio represents over 250 products with some of the most popular brands in the world, including Coca-Cola, Simply, Fairlife, and Topo Chico. * **Expansive & Diverse Customers:** We work with a diversified group of customers, ranging from retail and grocery outlets to theme parks, movie theaters, restaurants, and many more each day. * **Competitive Compensation:** Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered. * **Annual Incentive Reference Value Percentage:** 30 * **Annual Incentive Reference Value:** A market-based competitive value for your role, indicating performance at target. **Our Purpose and Growth Culture:** We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what's possible, and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive, and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. **Equal Opportunity Employer:** arenaflex is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state, or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws. **Apply Now:** If you are a motivated and results-driven professional with a passion for building brands and driving business growth, we encourage you to apply for this exciting opportunity. Please visit our website to learn more about arenaflex and our culture, and to submit your application. Apply for this job