Description
POSITION SUMMARY:
The Director of Category Management & Strategic Analytics leads data-driven decision making across our high-growth business.
This is a fully-remote position.
This role is responsible for transforming complex syndicated and customer data into clear, actionable insights that drive pricing strategy, innovation, category growth, and retailer success. You will partner closely with Sales, Marketing, and Leadership to shape strategy, support key customer conversations, and elevate how we understand and tell our performance story.
DUTIES AND RESPONSIBILITIES:
Retailer Strategy & Sales Support
Develop high-impact, insight-driven retailer presentations and sell-in materials
Translate data into compelling stories that drive distribution, placement, and promotional support
Equip Sales teams with clear, confident narratives for customer meetings
Provide training and education to sales and marketing team for self-serve syndicated data pulls
Strategic Analytics & Leadership
Serve as a trusted analytics partner to leadership, delivering regular business updates and actionable insights on category and brand performance
Lead and manage recurring and ad hoc executive-level reporting to inform strategic decisions
Own and evolve a dynamic category scorecard tracking performance across category, brand, and SKU levels
Partner cross-functionally to support internal planning, board presentations, and external stakeholder requests
Drive continuous improvement in tools, reporting, and data capabilities across the organization
Pricing Strategy & Performance
Lead pricing analysis across customers, regions, and formats
Monitor competitive pricing and promotion activity within fresh grocery
Partner with Sales and Finance to optimize trade spend and promotional strategy
Innovation & New Product Strategy
Support new product launches with data-driven insights on distribution, velocity, and growth potential
Identify opportunities for expansion and inform portfolio strategy using market and customer data
The foregoing statements describe the general purpose and responsibilities assigned to this job and are not an exhaustive list of all responsibilities and duties that may be assigned or skills that may be required
Requirements
REQUIRED EDUCATION, EXPERIENCE, AND SKILLS:
5-10 years of experience in Category Management, Sales Strategy, or Commercial Analytics within CPG
Strong proficiency with multiple syndicated data providers (e.g., Nielsen, Circana, Spins, Walmart Scintilla, Kroger 8451, etc)
Proven ability to influence pricing, promotion, and innovation decisions through data
Strong communication skills with the ability to translate insights into clear business recommendations
3-5 years of people management experience
Experience in fresh or perimeter grocery preferred