Business Analyst, Marketing Strategy & Growth

Talkiatry is seeking a Business Analyst, Patient Growth, who will be a critical partner in bringing analytical rigor to the marketing organization, working closely with executives and operational teams. Reporting to the Director of Business Operations, Marketing Strategy, this role will focus on patient growth across acquisition to retention. The ideal candidate will be responsible for developing dashboards, reporting, marketplace analysis, experiment design, growth accounting, and creating a holistic view of the patient lifecycle across various touchpoints.
About Talkiatry:Talkiatry transforms psychiatry with accessible, human, and responsible care. We’re a national mental health practice co-founded by a patient and a triple-board-certified psychiatrist to solve the problems both groups face in accessing and providing the highest quality treatment. 60% of adults in the U.S. with a diagnosable mental illness go untreated every year because care is inaccessible, while 45% of clinicians are out of network with insurers because reimbursement rates are low, and paperwork is unduly burdensome. With innovative technology and a human-centered philosophy, we provide patients with the care they need—and allow psychiatrists to focus on why they got into medicine.

You will:

• Measurement & Reporting: Build frameworks to track the patient lifecycle from acquisition and activation to retention and discharge. Develop operating and executive-facing dashboards to monitor KPIs.
• Business Analysis: Analyze workflows to identify risks and opportunities to improve marketplace dynamics and resource allocation from the marketing team.
• Opportunity sizing and market research: Conduct competitor research to understand industry comparables, benchmarks to identify and prioritize growth opportunities for the marketing team.
• Cross-Functional Collaboration: Partner with data, finance and product teams to solve complex problems and deliver insights that drive decision-making.
• Leadership & Communication: Present insights to senior executives and founders, focusing on patient acquisition and media spend impact.

You have:

• Bachelor's Degree in Math, Statistics, Finance, Economics, or relevant quantitative field
• 5+ years of experience in data analytics, business operations, consulting, investment banking, product analytics, marketing analytics, strategic finance or data science
• 3+ years of experience and expertise in SQL or related database languages (Snowflake, Oracle, Vertica, Hive, MySQL, etc.)
• 1+ years of business or financial analysis experience using Excel (VBA, pivot tables, power pivots)
• Proficiency in data visualization tools (e.g., Tableau, Looker, ThoughtSpot, Omni).
• Experience in experiment design, statistical concepts like causal inference and tests of significance

Why Talkiatry:

• Top-notch team: Join a diverse, motivated group committed to reshaping mental health care.
• Collaborative environment: Work in a supportive setting where innovation is encouraged.
• Flexible hybrid location: While this is a field-based role, you’ll also have the flexibility to work from home and visit our Manhattan office (NoMad) as needed.
• Excellent benefits: Talkiatry offers comprehensive medical, dental, and vision plans effective from day one, 401K with match, generous PTO, paid holidays, paid parental leave, and more.
• Growth potential: As Talkiatry expands, you’ll have opportunities to enhance your skills and advance your career.
• Meaningful impact: Help remove barriers to mental health care in underserved communities and make a tangible difference in the lives of patients and providers.

Talkiatry participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. only after a job offer is accepted and Form I-9 is completed. For more information on E-Verify, please visit the following: EVerify Participation & IER Right to Work. At Talkiatry, we are an equal opportunity employer committed to a diverse, inclusive, and equitable workplace and candidate experience. We strive to create an environment where everyone has a sense of belonging and purpose, and where we learn from the unique experiences of those around us. We encourage all qualified candidates to apply regardless of race, color, ancestry, religion, national origin, sexual orientation, age, citizenship, marital or family status, disability, gender, gender identity or expression, pregnancy or caregiver status, veteran status, or any other legally protected status.

Originally posted on Himalayas

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